You asked for the truth behind the marketing.

[Donegal Overlanding]

After reading so many posts about the Bundutec tent I bought and many different claims. I thought it was time to show people what its really like when you use it in the field where its a bit windy.

Totally unedited so you can get a real feel for what its like, I attached a gopro to my head and went through the full opening and closing of it.

I am delighted with it.

Have any off you ever felt disappointment when a manufacturers claims were found to be exaggerated at best and often just untrue?

If you liked the video I would really appreciate if you gave us a sub, Im trying very hard to build the channel and I do all of this for fun in my spare time.

 

[MBroenkow]

Great video!

Your title made me think of this old classic, Truth In Advertising:

 

[Numenor]

Hi, what are your thoughts about influencer marketing? I came across this article and now thinking of hiring so-called 'micro-influencers' for marketing purposes "6 Benefits of Instagram Influencer Marketing For Brands Promotion". I have a small business and I'm thinking of using cheaper and effective options for promotion in social media.

 

[Donegal Overlanding]

Hi, what are your thoughts about influencer marketing? I came across this article and now thinking of hiring so-called 'micro-influencers' for marketing purposes "6 Benefits of Instagram Influencer Marketing For Brands Promotion". I have a small business and I'm thinking of using cheaper and effective options for promotion in social media.

It can be an incredibly effective form of marketing, and it can be a total waste of time. It depends on the product and the integrity of the influencer. A lot of companies get their marketing strategy totally wrong. They believe that simple data such as the number of subscribers, followers etc directly correlates to how effective an influencer will be on sales figures. It is not as simple as that.

Bundutec never sponsored us for anything, we created that video by ourselves because many people had been private messaging us on our facebook group asking the question, so we thought it would make an interesting video to help people out. When we bought the Bundutec there were no videos about it, at least not up close and in good quality. So we gambled and fortunately it worked out.

On our youtube channel we have created some product reviews and those products were supplied by the manufacturers. We are building a project right now and we have received a lot of sponsorship for it so far, in excess of £25,000 of parts so far. We will be creating a lot of videos of the build, showing various installations of parts etc, so it certainly does not feel like we have received "free" products, a huge amount of work and time will go into repaying those companies who have supported us. It truly has to work both ways.

 

[Numenor]

Thanks for a very helpful insight, I'll consider this for sure!

 

[bgenlvtex]

Looks like it works well and is sturdy.

That big ol' flat panel on top is just begging to have solar all over it.

Good work, thanks

 

[smritte]

I'm not surprised you were messaged about it. Anyone who has been around those designs would know the truth. Right now with the "overlanding" fad, everyone wants a trail rig.
That one being electric makes it real nice. I feel bad for the people with RTT's on lifted vehicles. Mines on a trailer and its not too bad. People don't believe it only takes a few minutes to set up. The hard shell ones are even faster. Add in an electric motor and there you go. If I put something on my cruiser, it would be a Bundutop.

On marketing. It's funny how I was just having this conversation before work today. We were discussing how social media can help or hurt your company and how large companies have influenced the public into buying their product by flooding the market with propaganda.
Twenty thousand people on Facebook cant be wrong.
Here's something I've been watching recently.
People put up blog sites with advertisers. They go into a popular forum, create a very negative post, bad mouthing the hobby/sport. They don't lie but, they don't use the entire truth. You just use enough facts to make your point, omitting any data that does not agree with you (Collage all over again). What happens is people go to their blog sites and argue with the person. I have read about people making 5k plus a month from their advertisers because of the traffic. If your company is a popular one, they will throw your company into the mix to keep people riled up.
The end result is, social media now has a negative attitude against your hobby/sport and possibly your business. The guy who started this problem now moves on to another area and starts over.
What a way to supplement your income.