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Looks almost like it's mounted on a cradle. I have to agree, not pretty at all. It also looks almost photo shopped ?, but my biggest concern is the OEM air bag quandary. Would it mounted like that even allow for a air-bag deployment if ever needed.
I have always liked this Warn model, but it probably is best left to older 'classic' rigs (60-80's) era Pick ups, Land Cruiser's, Jeep's etc. When I see one on a classic rig, I get a smile, as it belongs to someone who appreciates it's abilities and strengths.
One other consideration for a mount like this, in a permanent placement position, is a lawyers claim or law/ordinance against such a projected piece of equipment posing a danger to others, either vehicles or pedestrians in a collision situation. If the vehicles bumper extended out, and the winches body was cradled behind a bumpers leading edge, than this would not be a concern.