I have not seen anyone mention this brand yet, but Woods is fantastic and I can't recommend them enough. A little back-story:
Woods outdoors products, formerly known as the Woods Tent and Canvas Company back in the day, was THE foremost outfitter for arctic expeditions. They made big canvas wall tents (the kind prospectors used to use), parkas, and sleeping bags, all designed for 40 to 50 below zero. Celcius, by the way, though -40 Celsius and -40 F are the same.
They went out of business, but the brand was purchased by Canadian Tire. For a few years, Canadian Tire produced Woods gear that was crap -- it was the exact same as Outward Bound stuff. Very poor quality and I'd barely trust it for a walk in the park, let alone a backwoods adventure.
But last year, something changed. I don't know if Woods division of Canadian Tire hired a gear head like us, but suddenly the Woods stuff at SportChek (Another one of Canadian Tire's stores) started looking really, really good. Like, exceptional.
To put my money where my mouth is, I needed a parka. Now, for context -- my family has been living in Northern Canada for nearly 40 years, earning a living in the bush in my dad's case. He and my mom both have the Woods original parkas. My wife and I use the original Woods sleeping bags on our winter adventures (5 Star rated, super warm!). So I know how good Woods used to be. And my dad wouldn't replace his oft-patched Woods parka for decades because nothing came close to them, until he stumbled upon the Canada Goose Expedition Parkas at Costco one time, many years ago. You know the ones -- they are designed for arctic exploration, but have become a "Fashion" accessory and now cost upwards of a thousand dollars.
I have used Canada goose extensively, but at their modern prices, they are very, very expensive. The Woods Parka I bought at SportCheck last year for $350.00 CAD is better, in literally every way, than the Canada Goose.
I also have a pair of Woods pants, and can't say enough good things about them, either. They are canvas, which means if you get an arrant ember, it doesn't melt a 1 inch hole like most of the synthetic competitors, and yet the canvas is treated with DWR (or something) so it sheds water. I've worn mine almost daily since I got them 3 months ago and they look as good as new.
Now, I will say the Canadian Tire Woods options are still so-so -- the Expedition level stuff is good, as they make chairs and coolers, but the non-expedition stuff at Canadian Tire is still pretty poor quality. But the Woods stuff from SportChek/Atmosphere is exceptionally good quality, and even if it was priced the same as the North Face/Patagonia/Etc. I would still call it good value. The fact that it's often half the price is just a bonus and representative of the huge buying power of Canadian Tire more than any shortcuts taken in quality. So far I've only got one good winter in my Parka and one summer in my pants, but they are holding up well and show no signs of wearing out.