@Smileyshaun In all seriousness this time, why do the ones who "represent" overlanders in the public view, represent by what we own, rather than what we do?
You must also consider this - the high-profile people who post about their trips frequently on social media get asked about their gear every day. They have a huge following and they must maintain their following by answering their questions, or just posting content in general.
Making a review for some random piece of equipment that they already own keeps the flow of content going, keeps the uploader relevant in the notification stream, and promotes a product that the uploader can endorse (some times for a profit).
It is also relatively easy and cheap, compared to the complexity and expense and potential vehicle damage that could result from making trip logs.
So, the ultimate answer is that what we do, doesn't get asked about so much as what we have. The "consumers" who watch the videos and want their trucks to look "cool" or "tough" like the overlanders, don't care what we do with it or how it helps us to stay safe, but wonder what products we rely on.
I'm also not saying that the uploaders are blowhards who never get out - but making a product review is like a day off, for the types who make content every day.
Just my thoughts. I'm about to go wheeling between the trees again to day, will plan on taking pics and sharing a bit, but not on this thread.